The Ledger

A three-episode narrative series created with Fanatics and the NBA to showcase the Fanatics Sportsbook app.

At a glance
Stable Pictures led production and post-production for three long-form social episodes created for a Fanatics campaign in collaboration with the NBA.

The brief
Fanatics’ creative team provided the scripts and brought us in to turn them into three finished narrative episodes for its social channels.

The approach
We translated the scripts into shot lists, lighting plans, and a three-day production schedule, while helping select locations. Our team managed the crew, casting, cameras, lighting, scheduling, and footage throughout the shoot. Careful preparation and a clear shot list helped us complete all three episodes within the filming window.

Post-production
We managed three rounds of edits, then completed color grading, sound design, audio mixing, and exports in three aspect ratios. Frame.io gave the Fanatics team one place to leave feedback, helping us move through revisions and meet the campaign deadlines.

The Work/BTS:

The Outcome

Next
Next

Syncere